The marketplace for things with a story.
Via is a local marketplace for buying and selling secondhand and independent goods — as fixed-price listings, live shopping, or auctions — with payment protection and same-day courier delivery built in rather than bolted on.
How it works
Photograph an item, describe it, set a price. Listing is free — Via only earns a fee when the item actually sells.
Checkout runs through Stripe and the payment sits in escrow. The seller is paid once the buyer confirms they got the item.
Arrange pickup with the seller, or have a Via courier deliver it. Phone numbers stay masked on active orders.
Why it’s safe
Local buying and selling usually asks a stranger to trust another stranger with cash. Via puts the platform in the middle of that handoff instead.
- Escrow by default
- Every order is covered. Money moves to the seller after delivery is confirmed, not before.
- Verified identities
- Sellers step through identity verification to unlock higher limits, and their level is visible on their profile.
- Reports reviewed by people
- Any listing, profile, live room, or message thread can be reported. A human reviews what comes in.
- Prices that don’t move
- What the checkout screen shows is what you pay. Fees are itemised, and off-platform surcharges are a guidelines violation.
How Via makes money
Two lines, and nothing hidden. Sellers pay a marketplace fee on the item subtotal when something sells — never on delivery. Buyers pay the Via Protection Fee, shown on its own line at checkout. Sellers who want a lower flat rate and growth tools can subscribe. Every rate is published on the pricing page.
Get in touch
Via is operated by Via Merchant Group Inc. For support, press, or anything else, see Contact, or read the Help center.